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Xiamen Toonney Tungsten Carbide Co.,Ltd
It

It's Beautiful

The premise of 'It's Beautiful" can be simply stated: America is beautiful and Coca-Cola is for everyone. It celebrates Coca-Cola moments among all Americans and features snapshots of American families. We believe it's a powerful ad that promotes optimism, inclusion and celebrates humanity – values that are core to Coca-Cola. "It's Beautiful" shows just a few of the ways Americans enjoy our brand and how Coca-Cola brings families and friends together every day.

Since "It's Beautiful" first aired in 2014, we have continued to run it during major TV events. "It's Beautiful" has run across television and cinema broadcast – including national holidays of patriotism in America, such as July 4th and Memorial Day, and major moments in national and international sport and entertainment, like the football playoffs, New Year's Eve, and several Olympic Opening Ceremonies.
News Relate
  • Earnings Release and Investor Conference Calls

    Earnings Release and Investor Conference Calls

    March 13, 2017The Coca-Cola Company (NYSE: KO) is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands and more than 3,800 beverage choices. Led by Coca-Cola, one...view
  • It's Beautiful

    It's Beautiful

    March 13, 2017The premise of ‘It’s Beautiful’ can be simply stated: America is beautiful and Coca-Cola is for everyone. It celebrates Coca-Cola moments among all Americans and features snapshots of American fami...view
  • Fourth Quarter and Full Year 2016 Results

    Fourth Quarter and Full Year 2016 Results

    March 13, 2017Strong Price/Mix and Solid Performance in Developed Markets Flagship North America Market Continues to Outperform the IndustryNet Revenues Declined 6% for the Quarter and 5% for the Full Year, which I...view
  • New Holiday Campaign

    New Holiday Campaign

    March 13, 2017ATLANTA – November 21, 2016 – Since the 1930s, Coca-Cola has been synonymous with the holiday season. From heartwarming ads and special-edition packaging to the Coca-Cola Holiday Caravan stops that ...view
  • We're Reshaping Our Portfolio and System to Build Our Business for the Future

    We're Reshaping Our Portfolio and System to Build Our Business for the Future

    March 13, 2017Coca-Cola today reported Q3 2016 financial results. We caught up with President and COO James Quincey for his take on the company's performance in the quarter and the opportunities ahead. Take a look:...view
  • Timing of Earnings Release and Investor Conference Calls

    Timing of Earnings Release and Investor Conference Calls

    March 13, 2017ATLANTA, Jan. 10, 2017 – The Coca-Cola Company will release fourth quarter and full-year 2016 financial results on Thursday, Feb. 9, 2017, before the New York Stock Exchange opens. The company will h...view
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